PRU WACC: 6.10% for Prudential Financial, Inc.
Current inputs imply a 8.67% cost of equity and a 2.00% pre-tax cost of debt. Use this discount rate as a starting point for DCF validation.
WACC Calculator
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Prudential Financial, Inc. (PRU) WACC in context
Prudential Financial, Inc. (PRU) currently screens with an estimated WACC of 6.10%. That blends a 8.67% cost of equity, a 2.00% pre-tax cost of debt, and a 63.77% equity weight into the discount rate you would typically use in a DCF model.
screens as a relatively low discount rate, which usually supports higher DCF values.
A 6.10% discount rate screens as a relatively low discount rate, which usually supports higher DCF values.
This page combines CAPM-based cost of equity with SEC-derived debt and capital structure inputs. The current beta is 0.99 and equity accounts for 63.77% of capital.
Validate business quality on the company page, then carry the same discount-rate assumptions into the DCF page to test fair value sensitivity.
Disclaimer: This is not financial advice. Data sourced from SEC EDGAR and Polygon.io. Past performance does not guarantee future results. Always conduct your own research before making investment decisions.